These photomontage series are the result of a surrealistic process where I cut pictures ranging from 50s, 60s and 70s magazines to current ones. I combined the images to get new and opposite meanings from their original context. While the new pictures keep their advertising aesthetics and publicity role, their intention changes giving room to more profound reflections about women: sexual freedom, male chauvinism, etc.
I am interested in taking the images out of their context and stripping them of their old-fashioned meanings. Some of them could be ironic and sarcastic, but that is what makes them interesting, especially when thinking about that they once advertised «a dyeing for her» or «a washing machine for her husband’s t-shirts».